Tell Me A Story, Make Me A Game: How To Use UX To Enchant Your Players

Åsa Roos
Principal UX Designer


About Åsa

Åsa Roos is a veteran game developer from Sweden. She started in the games industry about 19 years ago as a game designer for mobile games. From these humble beginnings her career has spanned everything from small games and consoles to triple-A titles. She’s currently working as Principal UX designer at BioWare Edmonton on an undisclosed game.

Talk description

This talk touches on how we can use user experience design to heighten a story, create interesting enemy introduction and contextualise UIs.

Speaker hometown: Edmonton, Canada